---
title: Bulk Change Prices by Cost and Profit
description: "Set WooCommerce selling prices in bulk from each product's cost plus the profit you want. A free Cost of Goods tool."
url: "https://wpfactory.com/docs/bulk-change-prices-by-cost-and-profit/"
updated: "2026-09-27"
category: How to
---

# Bulk Change Prices by Cost and Profit

The Bulk Edit Prices tool sets your selling prices from each product's cost plus the profit you want to make, across many products at once. It is a free feature of [Cost of Goods: Product Cost & Profit Calculator for WooCommerce](https://wpfactory.com/item/cost-of-goods-for-woocommerce/), and it is the counterpart to the Bulk Edit Costs tool: one works out prices from costs, the other works out costs from prices.

![Tools / Bulk Edit Prices screen showing the method dropdown and the product list](https://wpfactory.com/wp-content/uploads/bulk-change-prices-by-cost-and-profit-1.png)

## Where the tool lives

Open **Tools > Bulk Edit Prices** in the WordPress admin menu (URL `tools.php?page=bulk-edit-prices`). The columns and filters it offers are configured at **WPFactory > Cost of Goods** (also reachable at **WooCommerce > Settings > Cost of Goods**), under the **Tools** sub-tab, in the same group used by Bulk Edit Costs.

## Setting prices from cost and profit

At the top of the tool is a method dropdown. Pick a method, enter a value, and apply it to the products you have selected. The two price methods both work from the cost you have already recorded on each product:

| Method | What it does |
| --- | --- |
| Edit prices by profit percentage | Sets each price so the profit is the percentage you enter, calculated from the product's current cost. |
| Edit prices by absolute profit | Sets each price so the profit is a fixed amount above the product's current cost. |

## Step-by-step

1. Make sure your products already have costs recorded. If they do not, use **Bulk Edit Costs** or the Import Costs tool first.
2. Open **Tools > Bulk Edit Prices**.
3. Choose a method: **Edit prices by profit percentage** or **Edit prices by absolute profit**.
4. Enter the target value (for example `40` for a 40 percent profit, or `5` for a flat profit of 5 per unit).
5. Select the products to update, then apply. You can also type individual prices directly into the list before applying.

## Working the other way: costs from prices

The sister tool, **Tools > Bulk Edit Costs**, offers the reverse calculations, so you can derive costs when you only know your prices and a target margin:

| Method | What it does |
| --- | --- |
| Edit costs by price percentage | Sets each cost to a percentage of the product's current price. |
| Edit costs by profit percentage | Sets each cost to reach the profit percentage you enter, based on the current price. |
| Increase costs by percentage | Raises every selected cost by the percentage you enter. |
| Decrease costs by percentage | Lowers every selected cost by the percentage you enter. |

## Before you run a large edit

These tools write directly to product prices and cost meta, and there is no undo. Back up your database first, and try the method on a small selection to confirm the numbers look right before applying it to the whole catalog. Both tools respect the **Product types** filter set on the Tools sub-tab, so you can exclude product types you do not want to touch.

## Get more from Cost of Goods

Bulk Edit Prices and Bulk Edit Costs are both free. [Cost of Goods: Product Cost & Profit Calculator for WooCommerce](https://wpfactory.com/item/cost-of-goods-for-woocommerce/) Pro adds cost and profit reporting in WooCommerce Analytics, order-email cost and profit, and multicurrency support. [See what Pro unlocks](https://wpfactory.com/item/cost-of-goods-for-woocommerce/).

Related articles

- [Bulk Edit Product Costs](https://wpfactory.com/docs/bulk-edit-product-costs/)
- [How to Track Cost of Goods and Profit in WooCommerce](https://wpfactory.com/docs/use-cost-of-goods-plugin2/)
- [Configure Multicurrency Cost and Profit Calculation](https://wpfactory.com/docs/configure-multicurrency-settings/)
- [Add Payment Gateway Costs to Order Profit](https://wpfactory.com/docs/manage-payment-gateways/)
- [Show Product Cost and Profit with Shortcodes](https://wpfactory.com/docs/product-shortcodes-cost/)