---
title: "Free vs Pro: Coupon by User Role for WooCommerce"
description: "Free vs Pro for Coupon by User Role for WooCommerce: every feature is free for the standard roles; Pro adds custom roles."
url: "https://wpfactory.com/docs/free-vs-pro/"
updated: "2026-09-25"
category: Pro Features
tags:
  - "Coupon & Discount by User Role for WooCommerce"
---

# Free vs Pro: Coupon by User Role for WooCommerce

## Free vs Pro features

This comparison shows exactly what [Coupon by User Role for WooCommerce](https://wpfactory.com/item/coupon-by-user-role-for-woocommerce/) includes in each version. The short version: every feature works in the free plugin, but only for the eight standard roles. Pro unlocks the same features for all of your custom user roles.

### The one real difference: which roles are available

The free version lists only the standard WordPress and WooCommerce roles: **Guest, Administrator, Editor, Author, Contributor, Subscriber, Customer, and Shop manager**. Pro adds every custom role registered on your site, such as roles created by membership, wholesale, or B2B plugins. Disable, invalidate, per-coupon control, amounts, exceptions, and the message all exist in both versions.

| Feature | Free | Pro |
| --- | --- | --- |
| Disable all coupons for selected user roles | Yes (standard roles) | Yes (all roles) |
| Invalidate all coupons for selected user roles | Yes (standard roles) | Yes (all roles) |
| Exceptions (for users with multiple roles) | Yes (standard roles) | Yes (all roles) |
| Invalidate per coupon (per-coupon tab) | Yes (standard roles) | Yes (all roles) |
| Coupon amount by user role (global enable) | Yes (standard roles) | Yes (all roles) |
| Amount per coupon (per-coupon tab) | Yes (standard roles) | Yes (all roles) |
| Customizable "Coupon is not valid" message with placeholders | Yes | Yes |
| Multilingual message shortcode `[alg_wc_cbur_translate]` | Yes | Yes |
| Reset a settings section | Yes | Yes |
| HPOS (High-Performance Order Storage) compatible | Yes | Yes |
| **Custom user roles** (any role beyond the eight standard ones) | No | Yes |

### Which version do you need?

- If you only target the built-in roles (guests, customers, subscribers, shop managers, and so on), the **free** version does everything.
- If your store has custom roles, for example a wholesale, membership, or reseller role, you need **Pro** to include them in any of the rules above.

### Ready to set this up?

If you use custom user roles, upgrading to [Coupon by User Role for WooCommerce](https://wpfactory.com/item/coupon-by-user-role-for-woocommerce/) Pro takes a couple of minutes and unlocks all of your roles across every feature. [Get Coupon by User Role Pro](https://wpfactory.com/item/coupon-by-user-role-for-woocommerce/).

Related articles

- [How Coupon Validation by User Role Works](https://wpfactory.com/docs/coupons-apply/)
- [One Coupon, Different Discount Amounts per User Role](https://wpfactory.com/docs/setting-role-based-discounts/)
- [Coupons by User Role: How to Reset a Settings Section](https://wpfactory.com/docs/reset-coupon-settings-section/)
- [Coupons by User Role: Developer Hooks and Filters Reference](https://wpfactory.com/docs/coupon-by-user-role-hooks-filters/)
- [How to Disable or Invalidate WooCommerce Coupons by User Role](https://wpfactory.com/docs/effortless-targeted-promotions/)

 

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