Author

A Passionate marketer, a designer who turns marketing ideas into visuals designs, and a photographer who captures the best angles of product. This is Saja!

A digital marketer who is always looking for innovation and discovering everything related to the world of marketing. My journey took unexpected turns, leading me to explore three amazing worlds, marketing, graphic design, and photography. Combining them into a creative path.

I graduated with distinction in marketing from University of Jordan in 2024. Although I didn't start out with love and desire, but here I'm today, with full desire and passion for this field.

Throughout my academic journey, I achieved notable success in these three fields, both academically and practically, and I worked in many different places, each opportunity gave me a new experience. Now I have anchored my ship at WPFactory as a digital marketer, this place given me the chance to work on diverse projects with talented professionals and to share my knowledge and ideas. 

I'm excited to continue this journey, to achieve more and more of creativity, successes, and make a real difference in the digital marketing world. 

Uncategorized(1) WooCommerce Guides(10) Plugins Reviews(3) WPFactory Updates(3) How To(34) Case Study(3) WPFactory eBooks(13) Glossary(149)
Posts
201
Topics
8
Glossary

Value per Visitor (VPV)

Definition Value per Visitor is the average amount of revenue each website visitor generates. It’s calculated by dividing total revenue by the number of visitors over a specific period. Good […]

Read more
Value per Visitor (VPV)
Glossary

User Experience (UX)

Definition User experience (UX) refers to how a customer feels when interacting with your online store. It includes design, navigation, speed, checkout process, mobile friendliness, and overall ease of use. […]

Read more
User Experience (UX)
Glossary

Urgency Messaging

Definition Urgency messaging is a marketing tactic used to encourage quick action from shoppers by emphasizing time-sensitive opportunities. Common examples include limited-time offers, countdown timers, low-stock warnings, or messages like […]

Read more
Urgency Messaging
Glossary

Upsell

Definition Upsell refers to the practice of encouraging a customer to purchase a higher-end version of a product or to add more features or services during the buying journey. It […]

Read more
Upsell
Glossary

Unsubscribe Rate

Definition Unsubscribe rate measures the percentage of users who opt out of your email list after receiving a campaign. It is calculated by dividing the number of unsubscribes by the […]

Read more
Unsubscribe Rate
Glossary

Unit Economics

Definition Unit economics refers to the direct revenues and costs associated with a single unit of product or service sold. It helps determine whether each sale is profitable after accounting […]

Read more
Unit Economics
Glossary

Unique Visitors

Definition Unique visitors represent the number of individual users who visit your website during a specific period, regardless of how many times they return. Each visitor is counted only once, […]

Read more
Unique Visitors
Glossary

Time to First Purchase

Definition Time to first purchase is the amount of time it takes a new visitor or lead to make their first purchase after their initial interaction with your store. It […]

Read more
Time to First Purchase
Glossary

Trial Conversion Rate

Definition Trial conversion rate is the percentage of users who move from a free trial or freemium plan to a paid version of your product or service. It measures how […]

Read more
Trial Conversion Rate
Glossary

Transaction Volume

Definition Transaction volume refers to the total number of individual orders or purchases processed through your WooCommerce store over a specific period of time. It is a clear indicator of […]

Read more
Transaction Volume
Glossary

Time to Fulfill

Definition Time to fulfill refers to the amount of time it takes for a store to process and ship an order after it has been placed. It starts the moment […]

Read more
Time to Fulfill
Glossary

Tiered Pricing

Definition Tiered pricing is a pricing strategy where the unit price of a product changes based on the quantity purchased. Instead of one flat price, customers are encouraged to buy […]

Read more
Tiered Pricing