Definition Word-of-mouth referrals happen when existing customers recommend your store or products to others through casual conversation, social sharing, or direct mentions. This can be organic or encouraged through referral […]
Read moreWooCommerce Weight-Based Shipping
Definition Weight-based shipping is a shipping strategy where the cost is calculated based on the total weight of the items in a customer’s cart. In WooCommerce, this method allows store […]
Read moreWin-Back Rate
Definition Win-Back Rate measures the percentage of previously inactive or lost customers who made a new purchase after a re-engagement effort. This could be through emails, special offers, or targeted […]
Read moreWebsite Traffic Sources
Definition Website Traffic Sources tell you where your visitors are coming from. These sources are usually grouped into channels like: Organic search Direct visits Paid ads Social media Referral links […]
Read moreWaitlist Sign-ups
Definition Waitlist sign-ups refer to the number of people who register interest in a product that is currently out of stock or not yet available. It’s a way to capture […]
Read moreVolume Pricing
Definition Volume pricing is a pricing strategy where the unit price of a product decreases as the quantity purchased increases. It encourages customers to buy in larger quantities by offering […]
Read moreVisitor-to-Buyer Ratio
Definition Visitor-to-Buyer Ratio measures how many of your website visitors actually complete a purchase. It’s calculated by dividing the number of buyers by the number of total visitors within a […]
Read moreView-Through Rate (VTR)
Definition View-Through Rate measures how many users saw your ad but didn’t click it, then later visited your site and completed a desired action. It helps track the effectiveness of […]
Read moreVideo Engagement Rate
Definition Video Engagement Rate measures how much of a video your viewers watch, often expressed as a percentage of the total length. It helps track how compelling or relevant your […]
Read moreVariant Swatches
Definition Variant swatches are visual selectors that replace traditional dropdown menus for product options such as color, size, or style. Instead of choosing from a list, customers see clickable icons […]
Read moreValue per Visitor (VPV)
Definition Value per Visitor is the average amount of revenue each website visitor generates. It’s calculated by dividing total revenue by the number of visitors over a specific period. Good […]
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