Answer every WooCommerce review from the storefront.
No wp-admin round-trip. Your team clicks Reply on the product page, types, posts. The shopper sees the response under their review, gets an email, and the next visitor reads a real conversation instead of a one-star monologue. $39.99/yr or $119 once.
"Box arrived dented. Mug fine but disappointed in the packaging."
Out of the box, WooCommerce lets shoppers leave a review and that's it. No way for you to answer on the storefront. The customer never hears back, the next visitor reads a one-sided complaint, and your team ends up replying inside wp-admin where nobody but you sees it.
WooCommerce reviews don't accept replies natively. The customer sees a wall. The next visitor reads three reviews with no store response, decides you don't care, and bounces.
A reply posted from wp-admin lands in the comments table but most themes never display it under the review. Your time was spent for nothing visible to future buyers.
The same WooCommerce setting that blocks fake reviews also blocks your own team from replying. The customer's question sits unanswered while the staff who could answer it is locked out by a one-line check.
The plugin handles four jobs: open a reply slot under every review, gate it by user role, style the form (popup or inline, rating hidden or shown), and notify the reviewer by email when you post. No theme edits, no shortcodes.
A Reply button appears under each review on the product page. Click, type, post. No dashboard login required.
A role picker in WooCommerce settings. Visitors who don't hold a selected role never see the Reply button.
Popup keeps the reviews list compact. Inline reads as a natural thread. Same plugin, one toggle.
Uses WordPress core comment notifications so it respects every email plugin you already have. Toggle off per store if you'd rather stay quiet.
A reply is not a review. The plugin hides the star field on reply forms so only the original review keeps its stars.
A single toggle lifts the verified-owner check on reply forms only. Reviews stay protected, your staff stays able to answer.
Every visible label has a settings field. Translate, rebrand, or shorten without touching a template file.
Themes that re-template the review block (Porto, REHub) get specific compatibility shims so the Reply button renders inside the themed card, not outside it.
Upload the .zip from Plugins → Add New, then activate.
WooCommerce → Settings → Frontend Reviews Replies. Tick the roles that should see the Reply button. Most stores pick admin, shop manager, and product author.
One radio. Popup opens a modal over the review (added v1.2.4). Inline drops the form under the review as a nested comment. Pick whichever fits your theme.
Enable the email-on-reply checkbox. The original reviewer receives a new-comment email the moment a reply is posted, using core WordPress notifications.
WooCommerce native · no replies |
CusRev (Pro) from $59.99/yr · no lifetime |
ReviewX from $79/yr · $399 lifetime (50 sites) |
WPFactory $39.99/yr · $119 once |
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|---|---|---|---|---|
| core: frontend review replies | ||||
| Reply to a review from the storefront | ✕ | backend only | ✓ | ✓ |
| Popup reply form | ✕ | ✕ | ✕ | ✓ |
| Inline (nested) reply form | ✕ | ✕ | ✓ | ✓ |
| Reply appears under the original review | ✕ | shortcode-only | ✓ | ✓ |
| who can reply | ||||
| Role picker (admin / shop manager / author) | ✕ | ✕ | admin only | ✓ |
| Product-author can reply on own products | ✕ | ✕ | ✕ | ✓ |
| Bypass "verified owner" requirement for replies | ✕ | ✕ | ✕ | ✓ |
| notifications & copy | ||||
| Email reviewer when reply is posted | ✕ | ✓ | ✓ | ✓ |
| Custom label for the Reply button | ✕ | ✕ | not specified | ✓ |
| Custom comment-field label | ✕ | ✕ | not specified | ✓ |
| Customize "Reviews" tab title | ✕ | ✕ | ✕ | ✓ |
| Hide star rating on the reply form | ✕ | ✕ | ✕ | ✓ |
| theme & stack compatibility | ||||
| Porto theme review markup | - | not specified | not specified | ✓ |
| REHub theme review markup | - | not specified | not specified | ✓ |
| Dokan multi-vendor | - | not specified | ✓ | ✓ |
| HPOS-ready | - | ✓ | ✓ | ✓ |
| pricing & ownership | ||||
| Free version on .org | - | ✓ | ✓ | ✕ |
| Lifetime tier | - | ✕ | ✓ $399 (50 sites) | ✓ $119 unlimited sites |
| Multi-store licensing | - | per-site tiers | 50 sites cap (top tier) | ✓ unlimited sites |
| 10-year cost | $0 | ~$599 | $399 | $119 |
| 50+ plugins (All Access) | - | ✕ | ✕ | ✓ $499 |
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Ready to answer every review on the storefront? ↓
Jump to pricing
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A two-person ceramics studio in Porto used to answer reviews via email when a buyer left contact details, and ignore the rest. With the plugin live, every Reply is one click under the review. Replies render under the original on the product page, and the buyer gets an email when the response goes live.
Review-page conversion lifted because every visible 4-star review now had an owner response visible underneath. Customer support volume on the email line dropped about a third.
A Dokan-based marketplace lets sellers list under their own storefronts. The team flipped on the role picker so the Dokan vendor role can reply, but only on their own products. Buyers now talk to the actual seller without anyone routing through admin. Verified-owner restriction lifted on replies so vendors aren't blocked by their own store's review settings.
Vendor-to-buyer response time went from 2 days (admin-routed) to under 6 hours. Disputed orders that escalated to refund requests dropped sharply.
An affiliate review site on REHub publishes long-form reviews and gets reader comments asking questions. Inline reply mode keeps the form right under the question, so the answer appears in the thread instead of a popup. Custom labels rename "Comment" to "Your question" and "Leave a Reply" to "Ask the author".
Comment threads now read like a Q&A box. Time on review pages increased and the affiliate click-through rate from reviews lifted noticeably.
Using the plugin? Send your testimonial to the team.
"Great plugin and amazing support. I am super happy with this purchase. Thank you!"
"superb"
"WPFactory's plugins have been a solid part of our stack for years. Code is clean, support is quick, no upsell games."
Every WPFactory plugin ships with the same eight guarantees. Here's what running this one looks like in practice.
Hooks into WordPress core comment_reply_link and the WooCommerce review template. No extra database tables, no shortcode required, no overrides of the reviews loop.
Every setting (allowed roles, popup mode, rating display, verified-owner toggle, email-on-reply, every label) is documented in WooCommerce → Settings → Frontend Reviews Replies.
See joymoleta's review above: "amazing support". The same team replies to your tickets within hours and rolls fixes into the next release within days, not quarters.
14-day refund on yearly and lifetime, 30 days on All Access, no questions asked. If the popup doesn't render the way you'd hoped on your theme, support helps; if it still doesn't fit, you walk away whole.
All Access is $499 once for all 50+ plugins, lifetime, unlimited sites, and it includes every plugin we release later. Three lifetime licenses at $199 already cost $597, so the bundle usually wins by your third plugin.
v1.2.8 shipped recently. Tested against the latest WordPress and WooCommerce within days of every release. HPOS-ready, PHP 8.3 compatible.
Compatible with Dokan, WPML, Polylang, and Akismet. Built on top of WP core comments so any WP-comment plugin you already trust still works.
You don't need to know what comment_reply_link or comment_form_defaults do. Tick the roles you trust, pick popup or inline, save. The Reply button shows up on the next page reload.
This is what you see inside WordPress once the plugin is activated.
14-day refund on yearly and lifetime, 30 days on All Access. Lifetime pays for itself by year 3. All Access pays for itself with any 2nd plugin you'd ever use. Yearly auto-renew can be turned off in your account.
Buy once. Owns itself by year 3. Use on every site you own.
This plugin + 49 others, lifetime updates, unlimited sites - for $380 more than Lifetime alone.
Frontend reply button under every WooCommerce review. Role-based access. Popup or inline form. Email notifications to the reviewer. Customizable labels. Works with Porto, Dokan, REHub. 100+ stores already running it. 14-day refund if it's not for you.
100+ stores · 5.0★ across 2 reviews · 14-day refund
