Author

E-commerce Expert | Consultant in Content Creation | 15 Years of Experience | Google Certified

◾ Head of Digital Content at WPFactory, where I collaborate with a talented team to create meaningful content that supports our users and strengthens our brand.

◾ With over 15 years of experience in content strategy and copywriting, I focus on crafting clear, compelling messages that drive results.

◾ My work focuses on helping brands find their voice, connect with their audience, and turn words into measurable results.

◾ My background includes training individuals and teams, developing content for e-commerce businesses, and helping brands communicate with purpose.

◾ I'm also Google-certified and continue to share my knowledge through workshops and newsletters to support marketers and content creators in building content that connects.

◾ I believe in thoughtful content, practical execution, and the power of words to build real trust.

WooCommerce Guides(40) Selling Tips(24) Plugins Reviews(2) Building WordPress(4) Glossary(2)
Posts
72
Topics
5
Glossary

Abandoned Cart

Definition An abandoned cart happens when a customer adds items to their shopping cart but leaves the store before completing the purchase. It’s a common challenge in eCommerce, often caused […]

Read more
Abandoned Cart
Glossary

Account Activation Rate

Definition Account Activation Rate measures the percentage of users who complete key onboarding steps after signing up for an account. It reflects how many users move beyond registration and start […]

Read more
Account Activation Rate